APOGEE CANDLE CO.
PROJECT TYPE:
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brand design, graphic design, web design
2019
Adobe Photoshop, Illustrator, Indesign; Figma
Apogee Candle Co.
Liz Erban Photography (product photography, collaborator on art direction)
Mady Maszk (illustrations, collaborator on logo and graphic design)
2019
Adobe Photoshop, Illustrator, Indesign; Figma
Apogee Candle Co.
Liz Erban Photography (product photography, collaborator on art direction)
Mady Maszk (illustrations, collaborator on logo and graphic design)
EXPERIENCES THROUGH SCENT.
Apogee grew x3 YOY before closing in 2022 due to the owner moving abroad.
Under my creative direction, the brand reached bobby berk (of queer eye fame)’s list of favorite Etsy products, was featured on the front page of Etsy, and was stocked in independent boutiques on both coasts of the U.S.
PACKAGING DESIGN + ART DIRECTION
Labels feature an orange-peel textured matte labelstock with deckled bottom edge, and distinctive sine wave typography. Labels are laser cut on labelstock sheets to accomodate the growing scale of the company.
BRAND IDENTITY
candle + diffuser illustrations by Mady Maszk